About Us


Since our establishment Winterberg Gruppe has grown to become a leading manufacturer, importer and distributor of beverages. Today, our extensive distribution network offers unprecedented access to the dynamic markets of Mainland China, Hong Kong and Macau.

Our long history of trade in mainland China and more than 100 dedicated employees provides a solid foundation in three regional offices managing our distribution network, which covers a wide range of about 20 cities. To complete this extensive coverage, we are also engaged in highly effective sales and marketing strategies. When delivering to key customers ,reputable local wholesalers and retailers in Shanghai, Beijing, Guangzhou, Shenzhen, Foshan, Dongguan, Nanjing, Suzhou, Tianjin, Zhongshan and Zhuhai via our own sales teams, we also distribute products through reputable companies in many other cities. In addition to our wholesale and retail activities, we work closely in the food service sector, including hotels and restaurants (Quick Service channels QSr).

Strong support, know-how and our innovative marketing strategies which Winterberg Gruppe gives to its cooperating companies in China, helped further strengthen our network and effectiveness in key markets mainland. We are proud that we have created a recognizable Winterberg band in this region of Asia.